ne[/url] seemed a necessary part of

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ne[/url] seemed a necessary part of

Odeslatod caicai2017 v Pon 13. Kvě 2019 7:22:00

For a lot Nike Air Max 90 Womens Blue of sneaker fans, this idea—of auto-lacing sneakers—never left their heads. Finally, in the real 2015, Nike made the announcement they had waited decades for: It would release actual auto-lacing sneakers.Even 26 years later, the Nike Mag, as the shoe became known, was still futuristic. Despite the many Nike Air Max 270 Dámské other advances in technology since the 1980s, our most efficient mechanism for lacing up sneakers remained our hands. But Nike had made the shoe real—for the most part anyway. When the Mag came out in 2016, it was only released in extremely Nike Air Max 90 Womens limited quantity, in partnership with the Michael J. Fox Foundation for Nike Air Force 1 Dámské Parkinson’s Research (named for the actor who played McFly, who is an activist and sufferer of the disease). And they closed much less quickly than the version in Back to the Future II.Still, the Nike Mag led directly to an auto-lacing Nike Air Force 1 Femme shoe for athletes, called the HyperAdapt 1.0, which Nike intended for a bigger release. The auto-lacing technology, it turned out, had been a decade in the works, requiring a lot of testing along the way. The company kept at the concept not just for nostalgia’s sake, but also because it had come Nike Air Vapormax Donne to believe that such adaptive footwear held a huge amount of potential in sports.
But there was no prior example to follow for how to build the shoes. Nike had to figure everything out itself. It had to innovate.Nike had tapped a newcomer to the company, an engineer named Tiffany Beers (paywall), to lead the Nike Air Max 270 Femme project. She worked on it amid her other assignments, without a deadline or a specified budget.
Beers, who left Nike in 2017 for a brief stint at Tesla, described the process to make auto-lacing real at a May 3 conference held by Nike Air Pegasus 83 Dámské Footwear Distributors and Retailers of America (FDRA). There were plenty of daunting hurdles, but in each instance, she and her team were able to come up with creative and inventive ways to get over them.Beers framed the story of how Nike built its futuristic, self-lacing sneaker as a series of six Nike Air Max 95 Femme questions, describing her intensively collaborative process for addressing each one:The most obvious challenge Nike faced was how to pull the laces to close the shoe. Beers’s background is in plastics engineering, which means she’s versed in things like injection molding. She knew nothing about motors, which Adidas ZX 750 Donne seemed a necessary part of devising a solution. So she reached out to people who did.
We started doing technical bake offs. What that was, was I would reach out to the engineering firms or vendors or people that would potentially want to work Adidas NMD Damen on a project—even though I didn’t know what the problem I really wanted to solve was. I want you to pull a lace: How are you going to do that? I would reach out to these vendors and ask them to quote on it. How long would it take you? How would you go about it? And what would it cost me?
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